When your favorite restaurant tweaks the menu, what’s your response? Are you excited about the promise of new and exotic offerings from a beloved restaurant, or are you scared that they are embarrassing what the woke establishments have been doing?
It can really go either way and in this case, fans of Cracker Barrel Old Country Store certainly have some complicated feelings about the restaurant adding plant-based sausage to its menu.
Cracker Barrel really captures the decadence of American breakfast. While Italians grab a quick espresso and pastry, we sit down for a feast of eggs, bacon, sausage, pancakes, biscuits, and more.
A standard American breakfast may be considered over the top by many other countries, and then if they see a Cracker Barrel breakfast, their heads may explode. This beloved chain is a haven for hungover college kids because of its large portion sizes and incorporation of every breakfast meat under the sun.
Since many of Cracker Barrel’s dishes center around meat, breakfast traditionalists were seeing red on social media when the brand announced the addition of Impossible Sausage (fake meat). And people are, literally, not having it.
Cracker Barrel took to its official Facebook page and announced:
“Discover new meat frontiers. Experience the out of this world flavor of Impossible™ Sausage Made From Plants next time you Build Your Own Breakfast.”
An Impossible Sausage is made of ingredients that do not include meat. The product is known for being “plant-based.”
The latest introduction to the menu angered the chain’s nonvegetarian customers who claimed that the company betrayed their traditional country-style offerings. A few comments online which dragged the company read:
“You just lost the customer base, congratulations on being woke and going broke…” – Facebook
Don’t ever try to push that crap in my direction. Stick to the basics that made your franchise a success.” – Facebook
“Are you kidding me? Who do you think your customer base is? I still order the double meat breakfast and it’s not even on the menu anymore.” – Facebook
Watch the video report below for more details: